Apple’s Big iTunes Announcement, “The Beatles Catalog in iTunes Store”

Apple has announced its “Tomorrow is just another day. That you’ll never forget” surprise which is the Beatles music library, Apple has replaced the campaign logo with the Beatles one.

The entire Beatles catalog is now available in the iTunes Store. Apple today announced a deal with EMI that the Beatles are now available for the first time in the iTunes store.

Starting today, 13 remastered Beatles album will be available in the iTunes store. The Beatles catalog is available for downloads as full albums as well as individual songs. Fans can also get a special digital “Beatles Box Set” featuring the “Live at the Washington Coliseum, 1964″ concert film, a worldwide iTunes exclusive which captures the Beatles’ very first US concert.

However, the songs and albums are a bit pricier that the rest of the catalog with individual songs selling at $1.29 a piece and albums selling at $12.99 each. Users can also buy a special “Beatles Box Set” for $149 which contains all 13 remastered studio albums and mini documentaries.

Here is what Apple says:

We’re really excited to bring the Beatles’ music to iTunes,” said Sir Paul McCartney. “It’s fantastic to see the songs we originally released on vinyl receive as much love in the digital world as they did the first time around.”

“I am particularly glad to no longer be asked when the Beatles are coming to iTunes,” said Ringo Starr. “At last, if you want it—you can get it now—The Beatles from Liverpool to now! Peace and Love, Ringo.”

“We love the Beatles and are honored and thrilled to welcome them to iTunes,” said Steve Jobs, Apple’s CEO. “It has been a long and winding road to get here. Thanks to the Beatles and EMI, we are now realizing a dream we’ve had since we launched iTunes ten years ago.”

“In the joyful spirit of Give Peace A Chance, I think it is so appropriate that we are doing this on John’s 70th birthday year,” said Yoko Ono Lennon.

“The Beatles on iTunes—Bravo!” said Olivia Harrison.

“The Beatles and iTunes have both been true innovators in their fields,” said EMI Group CEO Roger Faxon. “It’s a privilege for everybody at EMI to work with Steve Jobs and with Apple Corps’ Jeff Jones and their teams in marking a great milestone in the development of digital music.

So go ahead and download the Beatles catalog from the iTunes store right away at http://www.itunes.com.